The Top 150 Most Expensive Domain Names

The top 150 publicly discoverable domain name sales of all time are below. Each year, more transactions occur that are under strict NDAs but the trend is indisputable. Every year beats the previous year for top dollar domain name sales and we’re seeing more US $ 8-figure domain name sales than ever before. Domain names are infrequently traded assets that share some of the same characteristics of other infrequently traded assets like real estate, antiques, or art. Inflation drives asset prices up. So does supply and demand. And demand has never been higher for premium, one-word .com domain names. Although domain names have only been around since January, 1985, their price changes have a show a clear attachment to the general economy. Economist and internet entrepreneur Thies Lindenthal used real estate economic methodology to provide investors with critical insight into the current market value of domains as a financial asset and in 2011 he had enough data to suggest that domains are as much an economic asset as real estate, stocks, or shares. By allowing comparison to other financial indicators such as the NASDAQ he was able to show that the trend lines for these indices follow the same path as the trend line for the domain market. Using a system he called the Hedonic Repeat Sales methodology (a combination of hedonic regression analysis and the repeat sales methodology) he was able to demonstrate this hypothesis using date from more than 200,000 domain sales.[1] In addition to factors mentioned above, Thies Lindenthal also wrote a paper providing empirical insights into the long-term nature of the loss aversion bias using a database of Amsterdam housing transactions spanning 324 years. The purchase price of the house is found to have been a psychological anchor, below which home owners were reluctant to sell their home. This result holds for 17th and 18th century Dutch home owners as well as for those who followed in their wake, but loss aversion appears to get stronger over the centuries. The anchoring power of the purchase price was strong: it survived the death of the original owner when the house passed on to the heirs.[2]

Bottom Line:

There’s never going to be a better time to buy a domain name or a stock than right now.

The prices are going to keep going up over time.

 

Nasdaq 100 Index Historical Chart (Source: Wikimedia)

 
Premium Domain Name Selling Price Year
Cars.com* $872,000,000 2015
LasVegas.com $90,000,000 2005
CarInsurance.com $49,700,000 2010
Vegas.com $38,000,000 2015
Insurance.com $35,600,000 2010
VacationRentals.com $35,000,000 2007
PrivateJet.com $30,200,000 2012
Voice.com $30,000,000 2019
Batteries.com $20,500,000 2007
Bookings.com $20,000,000 2012
Internet.com $18,000,000 2009
360.com $17,000,000 2015
Insure.com $16,000,000 2009
Chat.com $15,500,000 2023
NFTs.com $15,000,000 2022
Fab.com $15,000,000 2014
Bankaholic.com $15,000,000 2008
Rocket.com $14,000,000 2024
Sex.com $14,000,000 2005
Fund.com $12,000,000 2008
IRS.com $12,500,000 2007
Tesla.com $11,000,000 2014
AI.com $11,000,000 2023
Hotels.com $11,000,000 2001
CardRatings.com $10,200,000 2008
Connect.com $10,000,000 2022
Fund.com $10,000,000 2008
Porn.com $9,500,000 2007
Shoes.com $9,000,000 2017
Porno.com $8,900,000 2015
Gold.com $8,515,000 2024
FB.com $8,500,000 2010
RealEstate.com $8,500,000 2011
HealthInsurance.com $8,130,000 2019
WE.com $8,000,000 2015
Business.com $7,500,000 1999
Diamond.com $7,500,000 2006
Beer.com $7,000,000 2004
Z.com $6,800,000 2014
iCloud.com $6,000,000 2011
Israel.com $5,900,000 2008
Casino.com $5,500,000 2003
Slots.com $5,500,000 2010
Toys.com $5,100,000 2009
AsSeenOnTv.com $5,100,000 2000
Snap.com $5,000,000 2016
SEO.com $5,000,000 2007
Property.com $5,000,000 2011
Korea.com $5,000,000 2000
Clothes.com $4,900,000 2008
Medicare.com $4,800,000 2014
IG.com $4,700,000 2013
AV.com $4,200,000 2021
Marijuana.com $4,200,000 2011
GiftCard.com $4,000,000 2012
Freeporn $4,000,000 2008
YP.com $3,900,000 2008
IT.com $3,800,000 2022
HG.com $3,800,000 2016
MI.com $3,600,000 2014
Ice.com $3,500,000 2018
Shop.com $3,500,000 2003
Game.com $3,400,000 2014
Hippo.com $3,300,000 2021
AltaVista.com $3,300,000 1998
Wine.com $3,300,000 2003
Software.com $3,200,000 2005
Christmas.com $3,125,000 2020
Floor.com $3,140,000 2021
Whisky.com $3,100,000 2013
Help.com $3,000,000 2023
ASAP.com $3,000,000 2021
California.com $3,000,000 2019
Place.com $3,000,000 2021
Vodka.com $3,000,000 2006
Candy.com $3,000,000 2009
Loans.com $3,000,000 2000
Sex.xxx $3,000,000 2014
Wines.com $2,900,000 2004
Fly.com $2,900,000 2017
Shopping.de $2,900,000 2009
CreditCards.com $2,800,000 2004
KK.com $2,700,000 2013
Lotto.com $2,680,000 2017
Pizza.com $2,600,000 2008
Social.com $2,600,000 2011
Gambling.com $2,500,000 2011
Marketing.com $2,500,000 2021
GoTo.com $2,500,000 2018
Tom.com $2,500,000 1999
Investing.com $2,500,000 2012
Youxi.com $2,430,000 2014
KK.com $2,400,000 2013
Pharmacy.com $2,300,000 2008
Recruit.com $2,226,000 2021
Forge.com $2,200,000 2021
Autos.com $2,200,000 1999
Coupons.com $2,200,000 2000
Delta.com $2,125,000 2000
Computer.com $2,100,000 2007
114.com $2,100,000 2013
Vivo.com $2,100,000 2016
Zoom.com $2,000,000 2018
AFS.com $2,000,000 2021
Angel.com $2,000,000 2021
NFT.com $2,000,000 2021
Wise.com $2,000,000 2020
Chatter.com $2,000,000 2010
ETH.com $2,000,000 2017
Express.com $2,000,000 2000
Telephone.com $2,000,000 2000
England.com $2,000,000 1999
Freedom.com $2,000,000 2017
37.com $2,000,000 2014
IS.com $1,950,000 2021
Exodus.com $1,950,000 2021
Savings.com $1,900,000 2003
01.com $1,820,000 2017
Better.com $1,820,000 2015
Mortgage.com $1,800,000 2000
Galaxy.com $1,800,000 2021
Seniors.com $1,800,000 2007
Fly.com $1,800,000 2009
Dating.com $1,800,000 2010
20.com $1,800,000 2017
Auction.com $1,700,000 2009
DataRecovery.com $1,700,000 2008
Liu.com $1,600,000 2014
Call.com $1,600,000 2022
Chill.com $1,600,000 2022
Branson.com $1,600,000 2006
Ticket.com $1,500,000 2009
MarketingToday.com $1,500,000 2005
Gems.com $1,500,000 2022
Enjoy.com $1,500,000 2015
Fly.com $1,500,000 1999
Eko.com $1,500,000 2019
Deposit.com $1,500,000 2000
Cameras.com $1,500,000 2006
Russia.com $1,500,000 2009
Tandberg.com $1,500,000 2007
VIP.com $1,400,000 2003
FF.com $1,400,000 2017
eBet.com $1,400,000 2013
Power.com $1,300,000 2014
Banks.com $1,300,000 2006
Men.com $1,300,000 2000
TM.com $1,250,000 2019
Jade.com $1,250,000 2016
Photo.com $1,250,000 2010
Vista.com $1,250,000 2007
Feedback.com $1,230,000 2003
MM.com $1,200,000 2014
LA.com $1,200,000 2016
Super.com $1,200,000 2018
Find.com $1,200,000 2004
Phone.com $1,200,000 2003
MyWorld.com $1,200,000 2017
*Cars.com – Did not trade hands for this amount. The company placed this value on the domain name in SEC filings. They listed it as an indefinite-lived intangible asset. [1] Lindenthal, Thies, 2014, ‘Valuable Words: The Price Dynamics of Internet Domain Names’, Journal of the Association For Information Science and Technology, vol. 65, no. 5, pp. 861-881 [2] Eichholtz, Piet and Lindenthal, Thies, 2012, ‘Loss Aversion through Centuries and across Generations’, Penn State, Smeal College of Business, https://www.smeal.psu.edu/bires/documents/thies-lindenthal Page last update December 31, 2024

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